1. Introduction

Kaven Homes (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us.

This Privacy Policy explains how we collect, use, disclose, store, and protect personal information when you visit our website, submit an inquiry, request a renovation or construction estimate, communicate with us, or interact with our online advertisements.

We provide home renovation, remodeling, construction, and related services. We may use digital advertising platforms, including Google Ads, Facebook, Instagram, and other advertising networks, to promote our services, reach potential customers, measure advertising performance, and improve our marketing campaigns.

By using our website or submitting your information through our website or advertising forms, you acknowledge that you have read this Privacy Policy. Where required by applicable law, we will obtain your consent for the collection, use, and disclosure of your personal information.

2. Personal Information We Collect

Depending on how you interact with Kaven Homes, we may collect the following categories of personal information.

A. Information You Provide Directly

When you contact us, request a quote, book a consultation, or inquire about our services, we may collect:

• Full name

• Email address

• Telephone number

• Property address or project location

• Type of renovation or construction project

• Project description, requirements, and preferences

• Estimated project budget and anticipated timeline, if provided

• Preferred contact method and consultation availability

• Photographs, plans, or other documents you voluntarily submit

• Any additional information you include in your communications with us

B. Information Collected Automatically

When you visit our website, certain technical information may be collected automatically, including:

• IP address and approximate geographic location

• Browser type, device type, and operating system

• Pages visited and links clicked

• Date, time, and duration of website visits

• Referring website or advertising source

• Interactions with website forms and other features

• Advertising campaign, click, and conversion information

• Cookie identifiers and similar tracking information, where permitted

We use this information to operate our website, understand visitor behaviour, improve user experience, evaluate marketing performance, and support website security.

C. Information Collected Through Advertising Platforms

If you interact with our advertisements or submit a lead form through an advertising platform, we may receive information such as your name, contact details, project interests, and other information you choose to provide.

Depending on the platform, campaign configuration, and your privacy choices, we may also receive information about the advertisement or campaign that led to your inquiry.

Information submitted directly through a third-party platform may also be subject to that platform's own privacy policy.

3. How We Use Your Personal Information

Kaven Homes may use your personal information for the following purposes:

• Responding to inquiries and requests for estimates

• Scheduling consultations, property visits, and project assessments

• Preparing renovation proposals, estimates, and construction plans

• Communicating about our services, projects, and customer requests

• Managing customer relationships and delivering contracted services

• Improving our website, services, and customer experience

• Measuring advertising performance and lead generation

• Understanding which marketing campaigns generate relevant inquiries

• Creating or measuring advertising audiences where permitted and appropriately consented to

• Showing relevant advertisements to potential customers who have previously interacted with our website or advertisements, where permitted

• Detecting fraud, preventing misuse, and maintaining website security

• Complying with applicable legal, regulatory, and contractual obligations

We will use personal information only for purposes that are appropriate in the circumstances and consistent with applicable privacy laws.

4. Cookies, Pixels, and Tracking Technologies

Our website may use cookies, tracking pixels, tags, scripts, and similar technologies to improve website functionality, understand visitor activity, measure advertising effectiveness, and support our marketing efforts.

These technologies may include tools provided by Google, Meta, and other analytics or advertising providers.

A. Essential Cookies

Essential cookies support website functionality, security, and features necessary for the website to operate properly.

B. Analytics Cookies

Analytics technologies may help us understand how visitors use our website, which pages receive the most traffic, and how users interact with our content.

Where applicable, we may use services such as Google Analytics or similar analytics tools.

C. Advertising and Conversion Tracking

Advertising technologies may help us determine whether a visitor clicked on an advertisement, visited our website, submitted an inquiry, or completed another relevant action.

Depending on the technologies implemented and your consent choices, these tools may include:

• Google Ads conversion tracking

• Google Analytics advertising or measurement features

• Meta Pixel

• Meta Conversions API

• Other advertising conversion tags, pixels, or measurement tools

These technologies may process information such as browser identifiers, IP addresses, page visits, advertising interactions, and conversion events.

Where supported and configured, we may use hashed contact information or other matching signals to measure advertising effectiveness or match conversion events to advertising interactions. Hashing is a technical transformation and does not necessarily make information anonymous.

We will configure tracking technologies and process personal information in accordance with applicable law and relevant consent requirements.

D. Managing Cookies and Tracking Preferences

You may be able to manage cookies through your browser settings and, where available, our website's cookie preference controls.

Where consent is required, non-essential analytics and advertising technologies will be subject to the applicable consent mechanism. You may withdraw or change your consent through available preference controls, subject to applicable law.

Disabling certain cookies may affect website functionality or the availability of some features.

5. Online Advertising and Remarketing

Kaven Homes may use paid advertising and remarketing campaigns across platforms such as:

• Google Search and Google Display advertising

• YouTube advertising

• Facebook and Instagram advertising

• Other search engines, social media networks, and digital advertising platforms

We use these platforms to promote our services, reach people who may be interested in home renovation or construction, and evaluate campaign performance.

Where permitted by law and consistent with applicable consent requirements, we may use advertising tools to:

• Measure visits and inquiries resulting from advertisements

• Understand the effectiveness of advertising campaigns

• Reach audiences based on permitted geographic, contextual, or interest-related criteria

• Show advertisements to people who have previously visited our website or interacted with our business

• Create or use advertising audiences based on eligible customer or website information

Advertising platforms may process certain information in accordance with their own privacy policies and terms.

You may be able to control personalized advertising through the privacy or advertising settings provided by individual platforms.

We do not intend to use sensitive personal information, such as detailed financial information or information about your private circumstances, to create advertising audiences.

6. How We Share Personal Information

We do not sell your personal information to third parties for money.

However, we may disclose personal information to the following categories of recipients where reasonably necessary for the purposes described in this policy and permitted by law.

A. Advertising and Analytics Providers

We may share or permit the collection of relevant information through services such as Google Ads, Google Analytics, Meta advertising tools, and other marketing or analytics providers to measure campaign performance, manage advertising, and understand website activity.

Depending on the service and configuration, these providers may receive information directly from your browser or device.

B. Service Providers

We may share information with trusted service providers that help us operate our business, including:

• Website hosting and maintenance providers

• Customer relationship management (CRM) platforms

• Lead management and communication tools

• Email and business communication providers

• Scheduling and form management services

• Analytics, security, and technical support providers

These providers may process personal information on our behalf for authorized business purposes.

C. Contractors and Project Partners

Where necessary to provide our services, we may disclose relevant information to subcontractors, suppliers, consultants, or other project partners involved in your renovation or construction project.

We will limit disclosures to information reasonably necessary for the relevant purpose.

D. Legal and Business Requirements

We may disclose information when required by law, legal process, or a valid governmental request, or when reasonably necessary to protect our rights, property, safety, or the rights and safety of others.

We may also disclose relevant information in connection with a proposed or completed business transaction, subject to applicable legal requirements.

7. Third-Party Websites and Services

Our website or advertisements may contain links to third-party websites, platforms, or services.

Kaven Homes does not control the privacy practices of third-party websites or platforms. If you interact with a third-party service, its own privacy policy and terms may apply.

We encourage you to review the privacy policies of any third-party service before submitting personal information through that service.

8. How Long We Retain Personal Information

We retain personal information only for as long as reasonably necessary to fulfil the purposes for which it was collected, including responding to inquiries, managing customer relationships, providing services, maintaining appropriate business records, resolving disputes, and meeting legal obligations.

Retention periods may vary depending on the type of information and the purpose for which it is used.

Information collected for analytics or advertising may be retained according to the settings and retention policies of the applicable service provider.

When personal information is no longer required, we will take reasonable steps to securely delete, destroy, or de-identify it, subject to applicable legal requirements.

9. How We Protect Your Information

Kaven Homes takes reasonable administrative, technical, and physical measures designed to protect personal information against unauthorized access, use, disclosure, alteration, loss, or destruction.

Depending on the nature of the information and our business operations, safeguards may include access restrictions, secure systems, appropriate account controls, and the use of reputable service providers.

No method of electronic transmission or storage is completely secure. While we take reasonable steps to protect personal information, we cannot guarantee absolute security.

10. International Processing and Storage

Some of our service providers, including advertising, analytics, website hosting, and cloud-based software providers, may process or store personal information outside Ontario or Canada.

Where personal information is processed in another jurisdiction, it may be subject to the laws of that jurisdiction and may be accessible to its courts, law enforcement agencies, or regulatory authorities as permitted by law.

We take reasonable steps to work with service providers that maintain appropriate safeguards for personal information.

11. Email, Telephone, and Marketing Communications

We may contact you by email or telephone to respond to your inquiry, discuss your project, arrange an estimate, or provide information related to services you have requested.

If we send promotional or commercial electronic messages, we will comply with applicable requirements, including Canada's anti-spam legislation where applicable.

You may unsubscribe from promotional emails using the unsubscribe mechanism provided in the message or by contacting us directly.

Unsubscribing from promotional communications will not necessarily prevent us from sending non-promotional messages that are necessary to respond to an inquiry, manage a project, or fulfil a contractual or legal obligation.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, website functionality, advertising technologies, service providers, or legal obligations.

Any updates will be posted on this page with a revised “Last Updated” date.

We encourage you to review this policy periodically to stay informed about how we handle personal information.

13. Contact Kaven Homes

If you have questions about this Privacy Policy or our privacy practices, please contact us:

Kaven Homes
Email: info@kaven.ca
Telephone: 647-484-8744